Good Mortgage Leads are vital to the success of mortgage companies & independent loan officers in the real estate industry. Every day, millions of people around the globe, in hundreds of countries, seek out dedicated professionals to purchase commercial & residential properties.

There are literally hundreds of ways of generating mortgage leads, but only a handful are feasible in the real world. Below, you will find a list of the most common forms of generating mortgage leads:

The Internet can be a powerful & extremely efficient tool when looking for fresh mortgage leads.

Some of the more traditional and proven ways of generating new mortgage leads have been by making cold calls, sending out mailers, popular word-of-mouth advertising, radio & t.v. All methods have indeed proven successful, but there are several more that are virtually unknown to the seasoned mortgage professional, and just as efficient & much more cost-effective.

We are a small group of loan officers with roughly 70 years combined experience in the real estate industry. Over the past 6 years, we have established thousands of agreements with webmasters over the Internet that maintain databases of freshly generated mortgage leads that have never been followed up with.

Hundreds of thousands of leads are generated on a daily basis through commercial email solicitations & website referrals. These leads are then forwarded to a small, but reputable group of internet accessible mortgage databases intended to be distributed to those mortgage companies who are are willing to pay for them.

Unfortunately, most of the leads generated usually end up going stale as a result of database owners not knowing how to attract the attention of mortgage professionals to purchase the leads. Sadly, these potential commercial & residential real estate leads sit on the shelf, inevitably deleted, never to be touched.

Over the years, we have established exclusive agreements with the owners of these massive databases throughout Canada, the U.S., Europe & the U.K.

We assist mortgage companies & independent loan officers obtain targeted commercial & residential real estate leads through the resources in our guidebook.

The way it works is like this: Mortgage companies & loan officers purchase our real estate directory. Within the directory, loan officers find links to online mortgage directories & direct contact information to owners of independent mortgage lead databases. Loan officers then contact the owners of the lead databases to obtain backdoor, freshly generated, never-seen-before mortgage leads FOR FREE. In turn, loan officers agree to pay-out a small percentage of the fees realized from the loan at the closing table to the originator.

This unique partnership works out well for both the originator & loan officer. The individual or organization responsible for maintaining these massive lead databases don't have to worry about leads going cold, and loan officers don't have to waste time on bad leads.

There are only a handful of companies that hold agreements with the owners of mortgage lead databases in this manner, and we are one of them.

What's great about obtaining fresh qualified mortgage leads online, is that loan officers & mortgage companies are allowed to cherry pick and decide which leads are most likely to close. The leads are provided FREE OF CHARGE to the loan officers or mortgage company. No longer will you need to hunt for fresh, qualified mortgage leads.

Don't get us wrong. Traditional forms of lead generation work well, but we've found that the most efficient & effective way of obtaining qualified leads are through online lead databases. Leads are there for the taking... Commissions are only paid out when the loan closes.